Effective recruiting is an important key to success for small businesses. Recruiting can be a continuous process in particular in the SME sector where businesses grow and change all the time. While candidates are often recruited to fill certain positions, many companies are always on the lookout for new talent.
What does your company’s recruiting system look like? Do you have standard processes? Do you find your HR team spends too much time on recruiting with too little effort? Do your recruiting tactics target the sought-after millennials who are looking for specific perks or career development? To enhance your recruiting methods, you might want to look into ways recruitment software can help you reach the right candidates and get them on your team.
If your HR team is trying to manage recruitment through an outdated program, you need to consider a new system. There is recruitment software for small businesses available that can take much of the recruitment legwork off their shoulders and improve communication to the potential team members you’d like to hire. Here are five key benefits that you and your HR team will be able to take advantage of if you implement one of these systems.
1. Easy Candidate Tracking
Have you ever found that your HR team has hired an employee only to realize down the road they missed a more qualified applicant? Have you decided to hire a certain recruit only to find you’ve misplaced his application or contact info? Keeping track of applicants can be tough, especially if you are hiring for a popular position.
It’s possible to have hundreds of applications that can easily be lost or misplaced. Having a system in place that keeps track of all applicants and sorts them for you is very valuable. Track and sort by the position applied for, a candidate’s qualifications, training, interview notes, and more. This makes it easy for your HR team to narrow down candidates and compare them head-to-head.
2. Keep Your Candidates Engaged
A good candidate experience is vital to the success of any company’s employer brand. The application process will likely be the first time someone has interacted with your business and making a positive impression is important.
The way in which you treat candidates can also be viewed as a sign of how your business treats its existing employees. Therefore it’s vital to value your candidates in the same way that you value your team.
One of the simplest ways of providing a great candidate experience is simply keeping applicants informed and updated on the progress of their application. However, many companies neglect candidate communications, not out of choice but due to a lack of time.
Luckily, recruitment software can help you when it comes to communicating with your candidates. Applicant tracking systems allow you to create email templates that you can personalise and bulk send to candidates with the click of a button.
This saves you having to email each candidate individually to acknowledge their application and provide feedback, while still ensuring that applicants are kept engaged and informed.
3. Internal & External Recruiting
Do you recruit both within your company and externally? You should. Many superstar team members may already be working for you. It is important to give them the chance to move up when positions are available. To keep track of those who might qualify, you need an efficient system for existing employee records retention. This lets you easily take a look at what skilled employees you currently have on your team, and identify those who excel.
You can quickly take a look at their training, any performance reviews they’ve had, and whether they have already applied for promotion. You can then compare them with external recruits to see which would be a better fit.
4. Sourcing Better Candidates
Didn't manage to find a fit for your open position internally? Don't worry one of the obvious benefits of using recruiting software is it gives a recruitment team a starting point. So you’re in the middle of a time of aggressive recruitment and you don’t even know where to even begin? Well here’s your diving board. From operations central, you’re able to get job postings out to multiple jobs boards at once.
Recruitment software also offers insight into how candidates are finding you and which mediums of advertising are offering the best ROI. Many systems even offer a means of monitoring referrals from employees, so literally any avenue for applicants is covered.
5. Recognise What Candidates Want
One of the biggest advantages of using recruitment software is that you can track your candidates and gain valuable insight into their behaviour.
Use your reporting functionality to find out:
- Which advertising sources candidates are applying through
- The type of devices they are using to apply (mobile, desktop etc.)
- Which day of the week is the most popular for new applications
- The time of day that the most candidates are applying
Analysing this information allows you to see exactly what you should be doing when advertising a new role.
For example, if the majority of your applications are being submitted via mobile devices, you need to make sure that your application process is fully mobile optimised. You should also aim to minimise the number of application questions and consider making your job adverts shorter, so they’re easier to digest for jobseekers on the move.
Additionally, if you notice that the majority of your applications are being submitted at a particular time of day, it’s worth scheduling posts on your social media accounts to share your vacancies around this time.
These are just a few of the reasons to research and implement recruitment software. Not sure where to start looking for recruitment software? Let one of our experts help you - request a free comparison sheet below!
